Local Leadership

Meet our talented team of regional directors, who are dedicated to supporting the growth and success of small businesses throughout California.

58 counties
five regions
one SBDC

The California Small Business Development Center (SBDC) Leadership Team comprises experienced professionals from both public and private sectors; the team is responsible for the strategic direction of the SBDC program and the oversight of all its activities.

Guiding Principles


We believe in the power of diversity and inclusivity to build a stronger economic future. We are committed to providing support to entrepreneurs from all backgrounds, and offer services and services in 21 languages.


We believe that innovation is key to driving success for small businesses. We continuously strive to find new and creative solutions for our clients and to stay ahead of the curve in an ever-changing market.

Meet the

Local Leadership

Northern California

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Kristin Johnson

Regional Director

Scott Rogalski

Associate Director